Welcome to Full Circle Insights!
Maybe you've just taken a position at a company that uses Full Circle products. Maybe you're a new referral partner, value-added services partner, or Full Circle reseller. Heck, maybe you've been using our products for years, but recently had your memory stolen by a marauding band of hostile Martians, leaving you to heroically rebuild all your precious Full Circle knowledge. Whatever the reason, you're here because you need to get up to speed on one or more Full Circle products.
Good news! You're in the right place. Before you click into the product crash course(s) of your choice, take a moment to get acquainted with Full Circle itself. We promise, the context will come in handy.
What is Full Circle?
In sales-speak, Full Circle Insights is a B2B SaaS company offering a suite of Salesforce-native products that enhance users' understanding of their marketing by providing comprehensive, end-to-end visibility into the customer journey.
How do we do all that? Well, we offer four products: Funnel Metrics, Campaign Attribution, Digital Source Tracker, and Matchmaker. You may also hear references to Response Management, which is what Funnel Metrics and Campaign Attribution are sometimes called when they are used together. Once you find out which product(s) your company is using, get started with a user-friendly overview:
Funnel Metrics/Response Management Overview
Digital Source Tracker Overview
Why do companies use Full Circle?
Used individually or together, Full Circle's products are designed to make day-to-day tasks and job functions easier for marketers. Spend a few minutes browsing our public-facing resources page for information on how Full Circle can help you...
How can Full Circle help me, specifically?
When you come onboard with a company that uses Full Circle Insights, it's helpful to know why your leadership chose our products. Every company is different, but most of our customers use our software because of the benefits it offers to one or more of the following. Click each role to find out how we help:
Where can I look for more in-depth information?
Continue Your Training
Next, revisit the training guide to choose the right training path for each Full Circle product.
Need a quick term definition? Check the glossary or visit our FAQ for common questions.
Resource Library
Once you’re familiar with the basics and using your Full Circle product(s), you might want to explore more. You have access to a 24/7 resource library. Here’s a navigation guide to help you browse our documentation—no need to memorize the Dewey Decimal System!
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